Client - N/A
Sector – FMCG
Tasks - Brand Identity, Conceptualisation, Naming, Copywriting
I was recently in Amsterdam and noticed that the cafes i ventured to all had a similar counter culture aesthetic.
So i wanted to create a clean minimal brand identity for a fictional coffee shop that had a more refined look and feel.
This concept is for sale. Email for enquiries.
![](https://freight.cargo.site/t/original/i/78a39e1dfd846664658fbb2ae3eb53903b3304aecf947ddee66167754726f3a3/0000_Logo.jpg)
![](https://freight.cargo.site/t/original/i/81fc898e19a8b110028cd6f91716fcabb08a59a92ad7fdcc44fb433cb1ff2b01/0001_Logo-2.jpg)
![](https://freight.cargo.site/t/original/i/b1250d252fe493ab2742fabd37e80999580c2e69d8f1bced61d29cc13a133ee9/0002_Going-up.jpg)
![](https://freight.cargo.site/t/original/i/d21f788cbe2edf0e15db51a8c458812c8eb2468e0a898b74f3870be9b9dbed00/0003_Going-Down.jpg)
![](https://freight.cargo.site/t/original/i/cbd67f18d1758a36ea3d999bc39741b3b77ffa959b45e9d134dc5185dd169667/0004_Scene-1.jpg)
![](https://freight.cargo.site/t/original/i/76874fca4149693474cf8f4d804386659cf747aa8f7331b29d1c6f04c4d7ae01/0005_Scene-2.jpg)
![](https://freight.cargo.site/t/original/i/53b8ba27d80d9eef7b2ca41f36c09969c77094e547e2dba9235de9b8d0af8f9e/0006_Packaging.jpg)
![](https://freight.cargo.site/t/original/i/c003303f601f842638e1ec738ba40e9a009b214a1481f12f51f66609141dcea3/0007_Coffee.jpg)
![](https://freight.cargo.site/t/original/i/d8d3b7bc771963fdc92327696144843bb14ae512ffb0967523005cb670de0037/0008_Coffee-and-Joint.jpg)
![](https://freight.cargo.site/t/original/i/7723ef0a27e6f4c4a1ce722b855576689871260677bce44748d8a9d13b742b6a/0009_Weed.jpg)
![](https://freight.cargo.site/t/original/i/183f7d951c5f0651ed01251c5d860f1daf33f80105b2864fd27675f470f83779/0010_Posters.jpg)
![](https://freight.cargo.site/t/original/i/206086a9e52db91c7e098b96e187a50fdc8df4e0f3372930437846697c0ddd81/0011_T-shirt.jpg)
![](https://freight.cargo.site/t/original/i/a4ead002cfd8afcfabd840d887dc27d013824e9afed6d57d49d68b0bf2f39cf1/0012_Business-Cards.jpg)
![](https://freight.cargo.site/t/original/i/0e30aa966ae8ed17015278cfcd051ff0c4ecec580ba2e918aab6e92644ca9fa9/0013_Packaging-2.jpg)